2025
100% FREE
BUSINESS TOOl

Although Basingstoke & Deane Borough Council doesn’t deliver its own grant or loan programmes, it plays a critical role in guiding local entrepreneurs to reputable national and regional funding opportunities. This guide outlines current and verified support available in 2025.
Purpose: Capital grants for rural micro and small businesses, including diversification, equipment upgrades, or expansion.
Amount: Typically £5,000 to £65,000, with required match funding (20%–50%).
Eligibility: Businesses in DEFRA-designated rural wards, with a minimum of 12 months trading and a capital investment plan.
Apply via: Official Business Grant Funding page on the council’s website, which includes the full criteria and guidance PDF (July 2025).
(basingstoke.gov.uk)
Purpose: Supports enhancements such as shopfront, interior, and outdoor area improvements in town and village centres.
Amount: Up to £10,000 for existing businesses; smaller grants available for new units or outdoor seating.
Eligibility: Businesses or landlords in designated centre locations across the borough.
Apply via: Official Town & Village Centre Fund page—includes eligibility and application details.
(basingstoke.gov.uk)
Purpose: Supports local SMEs to train staff, engage consultants, or acquire productivity tools to enhance workforce capability.
Amount: Up to £5,000.
Eligibility: Micro and small enterprises within Basingstoke & Deane focused on workforce strength.
Apply via: Official Workforce Development Grant Scheme page.
(basingstoke.gov.uk)
Growth Guarantee Scheme: Supports borrowing of up to £2 million, with a 70% government guarantee, via accredited lenders.
Start‑Up Loans: Provide up to £25,000 per individual, fixed (~6%) interest, repayable over up to five years, plus 12 months mentoring.
Eligibility: SMEs under £45m turnover (Growth Guarantee); early-stage businesses and individuals (Start‑Up Loans).
Access via: Accredited lender network or national Start‑Up Loans portal; Council’s Business Investment Fund page includes referral guidance.
(basingstoke.gov.uk)
The council’s External Funding Advice page provides details of support services, Growth Hub referrals, and external funding platforms.
(basingstoke.gov.uk)
Provides mentoring, finance guidance, peer networks, and access to funding pathways across Hampshire SMEs.
Offers updates on local funding rounds such as the Rural Fund and Centre Fund through newsletters and public bulletins.
(basingstoke.gov.uk)
Rural Fund: Capital-based business projects in qualifying wards, at least 12 months’ trading, and matched funding.
Town & Village Centre Fund: Premises improvements in designated local centres.
Workforce Grant: Staff development activities for local small businesses.
Loan Schemes: Adhere to British Business Bank eligibility via accredited providers.
Choose the appropriate funding route.
Confirm eligibility—location, trading tenure, project scope, match funding status.
Prepare application materials: business plan, cost breakdowns, proof of trading, quotes, project proposals.
For council grants, contact funding officers or ukspf@basingstoke.gov.uk for pre-application advice if required.
Apply via relevant council pages or national portals.
Decision timelines are typically 4–6 weeks for grants; loans vary by lender.
Subscribe to Love Basingstoke email alerts for first notice of funding rounds.
Have project quotes and match-funding evidence ready ahead of application.
Seek pre-application advice via Economic Development or Hampshire Chamber Business Solutions.
Keep detailed records for capital projects or grant audits.
Basingstoke & Deane Borough Council – Economic Development & Funding
📞 01256 844844
📧 economic.development@basingstoke.gov.uk
🌐 https://www.basingstoke.gov.uk/business
(basingstoke.gov.uk, basingstoke.gov.uk)
Hampshire Chamber of Commerce – Business Solutions
🌐 https://www.hampshirechamber.co.uk
Love Basingstoke Business Bulletins
🌐 https://www.lovebasingstoke.co.uk
(basingstoke.gov.uk, basingstoke.gov.uk)
🔹 Are any grants specifically for digital or tech businesses?
Digital or tech-led projects may qualify under the Rural Fund or Workforce Grants if aligned with capital or skills development objectives.
🔹 What level of funding is available?
Grants range from £5,000 to £65,000. Workforce Training grants up to £5,000. Loans: up to £25,000 via Start‑Up Loans or £2 million via Growth Guarantee.
🔹 Can pre‑start applicants apply?
Yes—Start‑Up Loans welcome pre-start businesses. Most local grants expect some trading presence or capital project readiness.
🔹 Is it allowed to apply for different funding schemes together?
Yes, if each fund supports distinct project areas and subsidy controls are respected.
🔹 Are there any fees to apply?
No—grant and advisory support is free. Some loans may incur standard arrangement fees or interest.
🔹 Can funding cover operational costs like salaries or rent?
Loans may support working capital. Grants generally focus on capital enhancements, staff development, or place-based improvements.
🔹 What is the decision timeframe?
The typical grant decision window is 4–6 weeks. Loan approval timelines depend on lender's process and application completeness.
🔹 Where can I get help preparing my application?
Contact the council’s Economic Development team, consult Hampshire Chamber’s Business Solutions, or subscribe to Love Basingstoke for ongoing support.
Value Ad helps new businesses save 50% to 80% on essential services like marketing and
development. These savings act as an alternative investment, fueling growth.
Service providers gain valuable initial customers, helping them grow and attract investment.
It's a win-win for everyone!
This App/website is not affiliated with any government agency. We collect and organize information from publicly available government websites and provide direct links to these official sources.
For accurate details and to apply for grants or loans, please visit the relevant government websites linked within the App/website.
What is Value Ad?
Value Ad is an innovative policy designed to foster a mutually beneficial relationship between two key groups: new businesses and service providers. This policy helps startups save significantly on essential services while enabling service providers to gain valuable traction and growth opportunities.
How is it a Win-Win Deal?
For New Businesses:
Cost Savings: Startups can save 50% to 80% on essential services such as website development and marketing. This means they don’t need to invest heavily upfront, making it easier to launch and grow their business.
Alternative Investment: The money saved through these discounts can be reinvested into other critical areas of the business, acting as an alternative investment that fuels further growth and development.
For Service Providers:
Initial Customer Base: Service providers, often tech startups themselves, can attract a significant number of initial customers by offering their services at a discounted rate. This helps them build traction and demonstrate value, which is crucial for attracting venture capital (VC) funding and other opportunities.
Marketing Efficiency: By providing affordable services, service providers do not need to spend heavily on marketing to acquire new customers. The discounted services themselves become a powerful marketing tool, bringing in customers who can spread the word and enhance the provider’s reputation.
Growth and Expansion: Attracting more customers through Value Ad helps service providers expand their client base and build long-term relationships, which can lead to increased revenue and business growth.
Alternative Investment for New Businesses:
For new businesses, the significant cost savings achieved through the Value Ad policy effectively serve as an alternative investment. Instead of spending large amounts on website development and marketing, they can leverage the affordable services provided by service providers. The saved funds can be redirected into other strategic areas of the business, enhancing overall growth and sustainability.
Benefits for Service Providers:
Service providers benefit from the Value Ad policy by gaining access to a ready pool of new customers who are drawn by the discounted rates. This initial customer base is crucial for:
Building Traction: Demonstrating product or service viability to potential investors.
Securing Funding: Enhanced customer traction and a growing user base can make the service provider more attractive to venture capitalists and other funding sources.
Market Penetration: Establishing a presence in the market quickly and efficiently without heavy marketing expenditures.
In Summary:
Value Ad is a strategic policy designed to create a win-win scenario for both new businesses and service providers. By offering significant discounts on essential services, startups can save and reinvest those savings, while service providers gain crucial initial customers and market traction. This mutually beneficial arrangement supports the growth and success of both groups, making Value Ad a powerful tool for business development and investment.
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