CAN BE
ALTERNATIVE
INVESTMENT

HHS-2025-ACL-AOA-LAEP-0002
Sara Planthaber
Opening date 2 Aug 2024, 12:00AM
Closing date N/A
Funding Opportunity Number: HHS-2025-ACL-AOA-LAEP-0002
Opportunity Category: Discretionary
Expected Number of Awards: 8
CFDA Number(s): 93.048 -- Special Programs for the Aging, Title IV, and Title II, Discretionary Projects
Cost Sharing or Matching Requirement: Yes
Posted Date: Aug 02, 2024 12:00:00 AM EDT
Closing Date: N/A
Estimated Total Program Funding: 1007000
Award Ceiling: $250000
Award Floor: $100000
Eligible Applicants: Unrestricted (i.e., open to any type of entity above), subject to any clarification in text field entitled "Additional Information on Eligibility"
Additional Information on Eligibility: Foreign entities are not eligible to compete for, or receive, awards made under this announcement.
Description: Through this funding opportunity ACL intends to fund grants that will enhance and strengthen elder rights and elder justice for older adults with economic and social need. Cooperative agreements awarded under this notice of funding opportunity (NOFO), the Legal Assistance Enhancement Program (LAEP), will identify and execute enhancements and innovations that improve the quality, effectiveness, accessibility, and availability of legal assistance offered to older adults in key areas of significant impact, as specifically delineated in the NOFO. Projects under the LAEP NOFO are required to adhere to the fundamental principles of the Administration for Community Living (ACL), particularly as they apply to addressing inequities and increasing access to legal assistance in underserved communities. Enhancements made through this funding opportunity will support quantifiable and sustainable improvements to the delivery of a full range of legal assistance to older adults, from legal advice to full representation in the areas identified in the forthcoming NOFO.
Value Ad helps new businesses save 50% to 80% on essential services like marketing and
development. These savings act as an alternative investment, fueling growth.
Service providers gain valuable initial customers, helping them grow and attract investment.
It's a win-win for everyone!
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For accurate details and to apply for grants or loans, please visit the relevant government websites linked within the App/website.
What is Value Ad?
Value Ad is an innovative policy designed to foster a mutually beneficial relationship between two key groups: new businesses and service providers. This policy helps startups save significantly on essential services while enabling service providers to gain valuable traction and growth opportunities.
How is it a Win-Win Deal?
For New Businesses:
Cost Savings: Startups can save 50% to 80% on essential services such as website development and marketing. This means they don’t need to invest heavily upfront, making it easier to launch and grow their business.
Alternative Investment: The money saved through these discounts can be reinvested into other critical areas of the business, acting as an alternative investment that fuels further growth and development.
For Service Providers:
Initial Customer Base: Service providers, often tech startups themselves, can attract a significant number of initial customers by offering their services at a discounted rate. This helps them build traction and demonstrate value, which is crucial for attracting venture capital (VC) funding and other opportunities.
Marketing Efficiency: By providing affordable services, service providers do not need to spend heavily on marketing to acquire new customers. The discounted services themselves become a powerful marketing tool, bringing in customers who can spread the word and enhance the provider’s reputation.
Growth and Expansion: Attracting more customers through Value Ad helps service providers expand their client base and build long-term relationships, which can lead to increased revenue and business growth.
Alternative Investment for New Businesses:
For new businesses, the significant cost savings achieved through the Value Ad policy effectively serve as an alternative investment. Instead of spending large amounts on website development and marketing, they can leverage the affordable services provided by service providers. The saved funds can be redirected into other strategic areas of the business, enhancing overall growth and sustainability.
Benefits for Service Providers:
Service providers benefit from the Value Ad policy by gaining access to a ready pool of new customers who are drawn by the discounted rates. This initial customer base is crucial for:
Building Traction: Demonstrating product or service viability to potential investors.
Securing Funding: Enhanced customer traction and a growing user base can make the service provider more attractive to venture capitalists and other funding sources.
Market Penetration: Establishing a presence in the market quickly and efficiently without heavy marketing expenditures.
In Summary:
Value Ad is a strategic policy designed to create a win-win scenario for both new businesses and service providers. By offering significant discounts on essential services, startups can save and reinvest those savings, while service providers gain crucial initial customers and market traction. This mutually beneficial arrangement supports the growth and success of both groups, making Value Ad a powerful tool for business development and investment.
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